Monitor and Track Key Convenience KPIs Through Quarterly Dashboards

Access quarterly insight dashboards enabling you to make comparisons both on a yearly and quarterly basis.

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Compare and contrast the following KPIs using robust and actionable data 

Convenience channel shopper penetration

Track shopper footfall to the convenience channel and understand seasonal fluctuations and long-term trends.

Convenience channel value 

Get a read on the size of the market and how it is changing. Identify the indicators driving these changes in market performance.

Average basket size

Understand how much shoppers spend per trip and how this important KPI for the channel evolves.

Average visit frequency

The convenience channel is visited more often than discounters or supermarket. Track how this changes over time.

Shopper demographics

Get to know the convenience shopper, how old they are, what they earn, what is their living arrangement and much more.

Mission mix

The top-up mission is king in convenience but over the recent years we have seen retailers focus more on food to go and meal for tonight. See how this impacts the behaviours of shoppers.

More information about the Convenience Strategy Forum membership

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Members of the Convenience Strategy Forum include: