Create a Winning Proposition for Convenience Shoppers with an Insight-led Workshop

Develop your understanding of the ever changing convenience sector and build a strategy that meets the needs of convenience shoppers.

SEE THE WORKSHOP DETAILS »

Create a Winning Proposition for Convenience Shoppers with an Insight-led Workshop

Develop your understanding of the ever changing convenience sector and build a strategy that meets the needs of convenience shoppers.

Identify the challenges and understand the opportunities for your business in a channel that is full of growth potential, but constantly evolving and complex.  

Details

Hosted at our offices in London you will benefit from a half day workshop, delivered by our experts, that combines robust industry insight from 20,000 F2F shopper interviews with thought provoking breakout sessions. 

This workshop will be dedicated to you and tailored to your business. As the facilitation of the session and the break-out discussion is tailored towards your specific area(s) of interest, we find that clients get maximum value from a personalised workshop rather than booking individual places as part of a mixed group.

What will you learn?

  • The Convenience Market - How important is store fascia to shoppers? Where should your focus be with regards to product distribution? 
  • Shopper Missions - What impact does mission have on a shoppers’ basket? What is the impact of price? 
  • Shopper Awareness - How can you effectively use promotions and product display to grow sales? What influences a shoppers’ purchasing habit? 
  • Future Outlook - What trends are set to impact the convenience sector over the coming 12 months and beyond?

Members of the Convenience Strategy Forum include: